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Video Marketing Report


2016 was a tremendous year for web-based services & software, including e-commerce and web-creation platforms. This is overall good for us, the consumers, as competition between these providers ensures a better product, lower price points and more versatility in the long run. Be sure to stick with known brands which offer low monthly payments and even free plans.

User understanding of the content of a website often depends on user understanding of how the website works. This is part of the user experience design. User experience is related to layout, clear instructions and labeling on a website. How well a user understands how they can interact on a site may also depend on the interactive design of the site. If a user perceives the usefulness of the website, they are more likely to continue using it. Users who are skilled and well versed with website use may find a more distinctive, yet less intuitive or less user-friendly website interface useful nonetheless. However, users with less experience are less likely to see the advantages or usefulness of a less intuitive website interface. This drives the trend for a more universal user experience and ease of access to accommodate as many users as possible regardless of user skill.[10] Much of the user experience design and interactive design are considered in the user interface design.


Designer and engineer Adam Michela hit many of the same notes in “I’m a Designer at Facebook, and This Is What’s Missing in Design Tools Today.” There, he argues that most designers spend the vast majority of their time creating artifacts of little to no tangible value because they merely represent the final product — the digital interfaces that quickly diverge from said representations.

Hi David, Thanks for your comment and the analogy! As we say in the article, there are times when we definitely recommend a website designer. But for entrepreneurs, sometimes this isn't a realistic option. We truly do believe you can help your business grow and succeed by using a website builder - we've been there and seen it happen! While there's certainly a time to hire a web designer to make the most of their expertise, website builders are great for opening up the possibility of success to everyone. We believe nobody should be stopped from creating a website because of technical ability, and the same goes for financial situations. Website builders create more options for more people to promote their business online, and we think that's great! Thanks for reading and for joining the discussion, I hope you've found it interesting - Lucy
Absolutely. You have the option to customize your website based on your business needs. You can add site content wherever you’d like in a variety of sections; from multiple site pages, to scrollable sections that you can add to each of those pages, to a gallery of images, menus and price lists, and YouTube or Vimeo videos. Each section in your website is customizable as well, from the name of the page, to your website’s navigation bar. You’ll also have the ability to change text colors, styles and font. It’s important to have a mobile and desktop-friendly website. With Website Builder you’ll be able to choose tablet and desktop layouts to give your visitors the experience you want them to have.
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